Friday, June 8, 2007

Deccan Pornicle




Deccan Pornicle (News made explicit)
The anti-Hindu(newspaper) newspaper Deccan Chronicle has come up with an eye-catchy yet disgusting hoarding campaign in select places of the city. I’m actually still not aware of their intentions but it definitely is an eye-catcher. “Get both sides of the story” seeks excellent placement on the model’s half-lifted T-shirt (as if ready to reveal out the story). I wonder how this campaign has not got the eyes of our city feminists yet. Seems to be an ad for Playboy mag, not a newspaper. DC has been doing a series of “Definitely Catchy, Definitely Cool” campaigns with sizzling models across the city but this seems to be "Definitely Clumsy". But the to-be-blamed are we ourselves, who always seek something "extra" inspite of quality, anyway the creativity lying underneath deserves a hats-off.
Right Caption in the wrong place.

2 comments:

Vignesh said...

Yeah yeah! Too bad
BTW, where can I find this hoarding? :-)

Unknown said...

Deccan "Porn"icle is more apt title.

To comment in terms of typesetting jargons:

"Float is good, but the flotation of the catchline is at the wrong place".---Priya